With 335 million Twitter users, 1 billion Instagrammers, and 2.23 billion Facebook accounts, social media is the perfect platform to engage potential customers.
Nevertheless, having a social media account for your business isn’t enough. You need to get new followers regularly for increased interaction.
Use these tips to step up your social media game today!
Make Frequent Posts
Make sure you post on social media consistently. Consider conducting a survey to determine when most of your followers and potential buyers are online, and make posts accordingly. Studies suggest businesses tweet at least 15 times every day.
While it can be challenging to update your social media activity throughout the day, you can rely on your company’s social media managers and interns who use the right tools to make valuable social media posts for your brand.
Provide Customer Service
Buyers tend to visit your social media pages to ask questions instead of visiting your website, calling you, or waiting for an email response. In fact, 54% of customers message brands on their social media channels for assistance.
Convert your social media platforms into a customer service tool. It’ll redirect more users to your account. An excellent way to achieve this is by creating a Facebook chatbot that can answer some of the frequently asked questions when you’re not around.
When you resolve people’s issues instantly, they’re more likely to buy from you.
Keep Up with the Trends
Hopping on popular social media trends is the ultimate way of creating a massive social media presence for your business. Increased participation in on-going trends will raise your profile visibility among millions of users who were initially unaware of your business.
A great way to stay on top of trends is to use the “Trends for You” option to see what hashtags you can use to get more social media views.
Don’t Forget the Power of Visuals
Social media is a crowded space, which means you can’t make your business stand out with generic posts. Therefore, the best way to distinguish your brand is through eye-catching visuals on social media platforms.
Share images with AR feature to connect with users instead of uploading stock images. High-quality gamified AR pictures and videos will persuade more people to use your products. You can even allow customers to try on your products using branded filters and effects.
Let our Augmented Reality app developers at Elementals Studio help you stand out on all social media platforms with immersive AR features with AR analytics and social media integration. Connect with us to learn more about our app development and AR filters today!